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We believe everyone deserves the opportunity and ease to achieve an ideal life

Starting from the experiences of many young people who struggle to access financial information and facilities to reach their dreams, IDEAL was founded in 2021 with the mission helping Indonesians achieve their dreams responsibly by wisely maximizing each individual’s purchasing power and optimizing available financial options.

Accompanying you in reaching your dreams, one by one.

IDEAL’s first product was created as a solution to the complex research and mortgage application process faced by most homebuyers. IDEAL provides a mortgage aggregator and application platform to help future homeowners on their ownership journey. This is achieved through an end-to-end digital loan process and an ecosystem connected with property developers and banks.

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Collaborating with experienced industry players to provide you with the best options.

We work with a concept of collaboration, not just about disruption. IDEAL brings technological services that make things easier for both users and industry players. With the ecosystem that IDEAL builds, IDEAL provides transparent options for potential borrowers to match their needs and circumstances. IDEAL also helps industry players expand their network of customers and buyers with diverse profiles. In addition, IDEAL’s simple and secure system provides comfort for everyone involved. Collaboration through win-win solutions.

To this day, IDEAL has partnered with more than 15 national banks and financial institutions, also a leading property developer in Indonesia.

Keep moving and growing, with you.

An ideal life doesn’t stop at having a comfortable home. Just like you, IDEAL also has many aspirations to achieve. Therefore, IDEAL doesn’t stop here. IDEAL will continue to develop the quality and types of its services, partnership ecosystem, as well as diverse financial solutions. Because, like you, IDEAL strives to keep growing and delivering the best for everyone.

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